Almost all of us has heard of the term "Recycling." But what about the term "Upcycling?" With this innovative eco-friendly concept, we turn someone trash into another person's treasure. Upcycling - also known as creative reuse - is the process of transforming waste materials, useless and/or unwanted products into fresh, new materials or products of better quality and/or better value. In the photos above by Recman Brasil, for example, old inner tubes (of tires) or fire hoses are upcycled into stylish and durable (vegan) handbags, wallets or belts.